The Story

About the Founder

Nicholas Huger - Founder of Boobys

FOUNDER & OWNER

Nicholas Huger

We're named after the bird.
We promise.

Boobys® Mobile Beverages is a North Carolina-based beverage company serving specialty coffee, craft mocktails, and canned non-alcoholic beverages across the Southeast.

Founded by former NCAA Division I athlete and UNC Charlotte graduate student Nicholas Huger, Boobys takes its name from the Blue-Footed Booby, a tropical seabird known for its bright blue feet and unforgettable personality. As a dual citizen of Antigua & Barbuda, where Booby birds are well known throughout the Caribbean, Nicholas set out to build a brand that was just as memorable as the bird itself.

What started as a mobile beverage trailer has grown into a rapidly expanding beverage company, partnering with organizations and events including UNC Charlotte, Susan G. Komen, Charlotte Pride, and the Charlotte Marathon.

In 2026, Boobys launched its first canned mocktail, the All Mock No Cock™ Virgin Mojito, bringing the brand from festivals and events into bars, retail locations, and coolers across the country.

Stay thirsty, North Carolina.

STAY THIRSTY • CRAVE THE BIRD • BE A BOOBY • STAY THIRSTY • CRAVE THE BIRD • BE A BOOBY •

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